Feature Interview – Inspiring Business Ideas from Mike O’Hagan of Mini Movers

Mike O’Hagan – founder and owner of Mini Movers – is an innovative entrepreneur, speaker, has personally mentored many people within circles close to me and has won many awards for his work and achievements in business – his undoubted field of expertise. I recently had the great pleasure of speaking with Mike – a man who of course began as a small business owner like myself and Jak, facing the challenges and struggles that many small businesses face day to day. As we spoke, I found my every mental sensor sharp and intent on catching every guiding word that this man had to say.

One of the first things that really interested me of Mike’s story was the idea that what has been momentum for him in achieving his dreams – and subsequently helping many others achieve theirs -was his desire to lead a particular and well thought-out lifestyle. He informed me that during one of his early ventures as the owner of a second-hand store, his lifestyle was far from ideal, working 80-90 hours a week and having very little to show in monetary terms for all of his hard work. Mike soon enough turned this around, and inspired by his dream lifestyle, began to think more in tune with his newly recognised goals and subsequently, created the company ‘Mini Movers’, which many of us are familiar with today. Leading his dream lifestyle, he has gone on to do the things he has dreamed of and has inspired many small businesses on a global scale along the way. One thought I’ve entertained since speaking with Mike is that a shift in mindset and the definition of a strong goal are foundational to succeeding in business and also creating the life you want for yourself.

On the subject of global scale, it is clear that Mike is a global citizen. He spoke about the great value in being rooted in no one particular place, but rather spread across numerous places throughout the world, finding advantage in diversification of his operations; whether it be outsourcing human resources to Manilla, building specialised products in Hong Kong or running his home grown company here in Australia. One topic that was introduced during our conversation was that of globalisation, which Mike says is not an imposition as some might suggest, but can be utilised positively for many small businesses, providing them more accessibility to quality resources that exist throughout the world, which can improve business processes, and at a better premium. Mike suggests that by embracing globalisation, small businesses will be moving with the current, and that this is a direction which will help small businesses better succeed in the future by spreading the advantage of globalising business operations, which big businesses have been aware of and harnessed for decades.

Another interesting topic Mike introduced to me, which I wasn’t previously aware of, is the idea that it is good for small businesses to consider their ability to connect, relate and understand other cultures when considering/defining target markets. Because here in Australia, we live in a culture heavily influenced by British and American media, we’ve actually become accustomed to terms such as for example, ‘sidewalk’, ‘pavement’ and ‘footpath’, which effectively all describe the same thing. However, unlike ourselves, other cultures may not understand all instances of the terms here, and although this is an advantage for Australian business owners in relation to connecting other English-speaking cultures, in the terms of outsourcing administrative and sales roles, can inhibit a clear communication channel between our business and the customer, and thus may be somewhat beneficial to consider when establishing a businesses communication plan.

After my conversation Mike, I reflected on some of the great points that he had made, specifically on running a business while leading a balanced life-style, which some may believe the very idea quite mythical. However, I couldn’t help but feel liberated by seeing the proof that is Mike’s life today, that owning a business (or multiple businesses) and achieving a great lifestyle can and is being done and that we all have the ability to create what this balance ideally looks like to us. The final question I asked Mike, was for a stand-out book recommendation on the subject of business that has helped him along the way. In response, he stated that I was not to go past “Start Small, Finish Big” – by Fred Deluca – the inspiring story of the man behind the Subway sandwich chain – which I’m happy to say is now on my Amazon wishlist.

Today Mike teaches Offshoring with plenty of entrepreneurial ideas and for more on this, check out his business learning tours – http://www.mikesmanilatours.com/. And for those of you who would like to read more on Mike, have the opportunity to see Mike speak or have him speak at an event of your own, make sure you check out his website: http://www.ohagan.com.au/.

Mike O’Hagan, thank you so much for your time.

5 Business lessons from Adam Franklin

This week, I spoke with Bluewire Media’s Adam Franklin – an Australian-based entrepreneur, web-marketing expert and keynote speaker. I felt enlightened during our conversation by his inspiring and practical insight into business, and thought I might share some of the highlights with you.

  1. Adam, in business, what is one thing that you know now, that you’d wish you’d known many years ago?
    The fun is learning as you go. The adventure is learning this stuff. I’ve enjoyed not knowing and learning from books; doing, trial and error and discovering what makes money. So nothing specific really.
  2.  Who was your first mentor in business?
    Mike O’Hagan of MiniMovers.”
  3. You’re a keynote speaker and distinguished presenter. When you’re up presenting and your energy levels start to dwindle and you’re feeling perhaps like haven’t had your Weet-bix for breakfast, what do you do to keep going strong?
    “Firstly, I always try to get a good sleep 2 nights before the keynote (sometimes the night before you might be nervous, or be in hotel and not sleep that well). So if you get an early night 2 days out then that’s your ‘energy insurance’. Ideally I go for a run before the presentation to get the blood pumping and to be alert (or else push up and sit-ups in a hotel room suffice). If I’m truly jetlagged and sick (which has happened) and forgot my Weet-bix then I feed off the energy in the room and my own adrenaline. The butterflies you get before a talk is nature’s way of energising you properly – learnt to love that feeling. Speaking is so much better when you are prepared and you’ve done your 30 hours practice!”
  4. Where do you find your daily inspiration?
    “I get to do what I love every day, which is a great start. Plus I like to read books and blogs and listen to podcasts — there is always inspiration there. At the moment Seth Godin, Tim Ferriss and Michael Hyatt always seem to read my mind and deliver what I need to hear.”
  5. Finally, What is a great tip for maintaining excellent client relationships?
    “Always be generous, thoughtful and kind. On a more tactical level, jot birthdays and special dates in your CRM (customer relationship management system) and send them a card. Keep a stationery kit of thank you notes and cards. Send something to someone at least every week.”

We here at worktrainweb thank Adam for taking the time out of his busy schedule to speak with us this week. May your insight and wisdom be a beacon providing light for helping those in business improve client relationships, business processes and of course provide inspiration for moving forward as it has for us. And also, I just want to plug his new book, co-written with Toby Jenkins titled “Web Marketing that Works”. This book is helping us to improve our email marketing process right now. To check out the book as well as 33 Free Marketing templates, click here.

Tips to Know Before Buying a Website 2012

Marketing your website

You’re here because you’re looking into buying a website. Congratulations for taking the time to do your research. I assure you that you’ll benefit immensely from what you’re about to discover. Whether you’ve an existing website that needs upgrading or you’re entering unchartered territory there are a few important things you should consider before you get started.

Is your web developer business minded?
A very important concept to consider for anyone looking to buy a website is based around the question “is your potential web developer business-minded?” It’s a simple question that if explored during the early stages of deciding on a web development company, can be the difference between a discerning and powerful marketing tool and a “mediocre” website. Use your initiative and explore the business approaches of your potential web developer by asking them a few simple questions such as:

  • How did you decide on your own marketing campaigns?
  • What are your goals relating to the future of your business?
  • What are some innovative approaches you take as a business and how do you stand out from the crowd?

Test your web developer’s business knowledge. Think about your own goals and ideas for your business and mould them into questions that you can stick to your web developer. The more business-minded your web developer is, the greater the chance your website will be built as a proper business tool.

A website and marketing go together like yin and yang!
Today, your website is possibly your greatest marketing tool and simply having a great looking website isn’t enough. Your web developer should have it ingrained into their practices to primarily focus on your businesses goals when developing your website. And what is the main goal of any business – to find customers/buyers for their products and services. If your developer really knows what they’re doing, they’ll always put together a website package with this in mind, making sure they’re infusing strategically considered marketing techniques into the website from the get go. Some standard approaches for integrating marketing techniques into a website include blogs, social media streams that display on your website’s main page and using attractive and interesting forms to rake in potential customers to provide details.

It’s definitely about quality service
It’s easy to negotiate a good price for an old shirt but how do you work out what is a good price for web services? I believe this one comes down to proof of quality service. Say you wanted your driveway cleaned; you’d most likely call out a few companies and based on their punctuality, attention to detail and overall professional approach you’d be able to work out for yourself which one you see most fit for the job. When it comes to web design you don’t need to call out individual developers, you can simply gather true testimonials from the existing clients of your prospective companies. Visit portfolio pages of your potential web developers and ring their clients asking them about the quality of service they received. Questions like:

  • How helpful were they?
  • Did they listen to your requests and offer working solutions?
  • Do they follow up and ask you how everything is going?

It’s finding out whether your web designer/developer provides a top quality service and not simply a top-quality website that will justify extra money spent.

In conclusion, a solid foundation is essential for any website entering the web’s business world – which is most of them. The more business-minded, customer focused, creative and marketing driven your web developer/s, the better your website’s foundation will be. Good customer service is paramount to strengthening any client/web developer relationship and will allow you to convey your message effectively without any obtrusive lack of consideration on the other end. Employing a web developer who focuses on marketing and knows more than a thing or two about running a business will put you in a good position for getting yours going. Plant the seed of your business in the rich soil of a well-rounded web development company and you’ll notice the difference.

 

Jewellery Web Design

L.C. Jewellers commenced in 2004 when Larry Corbo bought on board two talented jewellers to achieve the best service to large jewellery chain stores for repairs and hand makes. They bring together expertise and knowledge from various working backgrounds and training to harness the flexible workings and design of jewellery.

L.C. Jewellers also offer the latest in computer aided design technology, allowing strikingly accurate representations of designs. Combined this technology with the best quality casting services and proficiency in sourcing the right diamonds and coloured stones, you can let your imagination run wild.

L.C. Jewellers approached worktrainweb with the need for a beautiful website to showcase their amazing work and to provide potential clients ways to contact them. Visit L.C. Jewellers today for all your jewellery needs!

 

Accounting Web Design

J & J Australia are a Sydney based accountancy and business consultancy firm that has more that 20 years of valuable accounting and business services experience in Australia and China. Their specialty is they act as a bridge between Australia and China; They focus on serving Chinese clients wishing to invest or undertake business operations in Australia.


This website was built using our industry-leading $149 Website Package! We also created a logo to reflect what the business stands for. Check out J&J Australia today!

 

 

SEO – Improve your search ranking

By improving your search engine ranking, you’ll grow your business online presence and gain new customers and keep current ones. There are many things you can do to improve your search ranking without the need of an SEO expert such as the following 5 tips we have put together.

1) Social media connections
Social media (Facebook, Twitter etc) are more important now than ever. And with Google Plus and Google’s Search plus your world, its going to be more about who and how many people like your website and your content than how many back links your SEO guy can get you from india. It’s also important to utilise the ‘like’ and ‘+1′ buttons everywhere you can to make it easy for people to rate and share your content.

Being on Facebook, Twitter and Google Plus is a must! Even if your not interested in social networks, you need some sort of presence. You need to get your business out there.

By the way, we are working on a web platform called lykesit that will change the way people find businesses, their products, services and connections. Lookout for more information in the coming months. In the mean time, visit and +1 lykesit!

2) Blogging
Blogging is a great way to build up your website’s content – post news about your business as well as thoughts on the industry your business is part of. Try to make at least one post every few weeks. This way you’ll gain regular visitors and its a good way to sell your products and services.

3) Title tags
Title tags is the text that appears on the tab your currently viewing or on the top of your browser window. Make sure your website’s title tags are relevant to the content thats on the page and contain the main search keywords you want the page to display under.

4) URLs
One problem with most content management systems is that they don’t create very good URLs for each created page out of the box. URLs need to be simple and easy to read for both humans and search engines. If your using WordPress, you can modify your URLs using the Permalinks settings or get a nice plugin such as Advanced Permalinks or Custom Permalinks. If your using Drupal, you can modify the Path module settings.

5) Content
Add, modify and update your content constantly. It shows potential customers (and search engines) your business is alive and active and it keeps them coming back!

 

Most of these tips are hard to do for a lot of people due to time, limited understanding of social media and technical skills. worktrainweb offers not only SEO services, but also content writing and social media management at great monthly prices. We work with our clients to develop the best social media strategy thats the best and most affordable way to build and maintain their social media presence, whether its more consumer/customer based, industry based or both.

 

Mowing King Website Launch

The king of lawn mowing and garden maintenance is now online and ready to serve customers located South of Brisbane!

The King of Lawn Mowing Brisbane

Mowing King offers a complete package of services to suit your property and no challenge is too great! He specialises in regular maintenance for residential, commercial and body corporate customers.

Give the Mowing King a call today on 0488 669 464 or visit him online at Lawn Mowing Brisbane.