SEO – Improve your search ranking

By improving your search engine ranking, you’ll grow your business online presence and gain new customers and keep current ones. There are many things you can do to improve your search ranking without the need of an SEO expert such as the following 5 tips we have put together.

1) Social media connections
Social media (Facebook, Twitter etc) are more important now than ever. And with Google Plus and Google’s Search plus your world, its going to be more about who and how many people like your website and your content than how many back links your SEO guy can get you from india. It’s also important to utilise the ‘like’ and ‘+1′ buttons everywhere you can to make it easy for people to rate and share your content.

Being on Facebook, Twitter and Google Plus is a must! Even if your not interested in social networks, you need some sort of presence. You need to get your business out there.

By the way, we are working on a web platform called lykesit that will change the way people find businesses, their products, services and connections. Lookout for more information in the coming months. In the mean time, visit and +1 lykesit!

2) Blogging
Blogging is a great way to build up your website’s content – post news about your business as well as thoughts on the industry your business is part of. Try to make at least one post every few weeks. This way you’ll gain regular visitors and its a good way to sell your products and services.

3) Title tags
Title tags is the text that appears on the tab your currently viewing or on the top of your browser window. Make sure your website’s title tags are relevant to the content thats on the page and contain the main search keywords you want the page to display under.

4) URLs
One problem with most content management systems is that they don’t create very good URLs for each created page out of the box. URLs need to be simple and easy to read for both humans and search engines. If your using WordPress, you can modify your URLs using the Permalinks settings or get a nice plugin such as Advanced Permalinks or Custom Permalinks. If your using Drupal, you can modify the Path module settings.

5) Content
Add, modify and update your content constantly. It shows potential customers (and search engines) your business is alive and active and it keeps them coming back!

 

Most of these tips are hard to do for a lot of people due to time, limited understanding of social media and technical skills. worktrainweb offers not only SEO services, but also content writing and social media management at great monthly prices. We work with our clients to develop the best social media strategy thats the best and most affordable way to build and maintain their social media presence, whether its more consumer/customer based, industry based or both.

 

CFO Nexus website launch

We’re excited to announce the completion of a brand new website for CFO Nexus which was launched last week at a spectacular launch party event in the heart of Brisbane!

Quality business solutions and CFO services

The night was filled with amazing entertainment provided by some of Brisbane’s best local bands, great food and a surprising reveal of the CFO Nexus website which recieved a great response from the crowd.

CFO Nexus Launch Party

Jodie McNab, founder and business principal said on the night she was excited about the launch of CFO Nexus and looks forward to providing quality business solutions and CFO services that guarantee peace of mind to the small to medium business owner.

CFO Nexus Launch Party

worktrainweb is providing web design, hosting and SEO services as well as custom Facebook and Twitter apps.

Visit CFO Nexus today for more information and don’t forget to ‘like’ CFO Nexus on Facebook and stay up to date on the latest CFO updates and legislation changes that may effect you via Twitter!

Is your market worthwhile?

Many businesses that establish themselves without putting proper thought into defining a good market, may subsequently fall off the radar sooner or later, or fail to succeed beyond banal profits and income. The idea of a good market is a crucial aspect for any new business to consider, and if your idea doesn’t satisfy a good market, then the venture may produce more sweat than cream, and ultimately prove not being worth it. So how can you make sure your business idea is congruent with a good market?

 

A good market is comprised of three main criteria being measurability, profitability and accessibility. Measurability means that your market niche can be assessed and that you’ll be able to conclude market trends,find out consumer preferences regarding your products or services and also be aware of your market size. Profitability indicates whether a market is worthwhile in terms of it’s potential for profit and evidence of foreseeable demand, market size and other factors. For example, if your market only targets large men, then it’s lack of versatility may see fewer profits. Accessibility refers to being able to effectively reach your market through advertising while maintaining budget. It also means that the market you’re targeting has easy access to your business.

 

Establishing a good market for your business may be the difference between success and failure or regular and considerable profits. The above criterion should be used when defining a market for your business, and will help you work out whether a good market exists and whether you should move forward with your venture.